Banking

For an inbound, business line of credit program, AGI fielded responses to print advertisements for a major U.S. bank. The inbound program objectives were to educate callers on the features and benefits of the product, complete an online application, and send completed applications to the customer for a signature. As a value-added service, AGI agents placed outbound follow-up calls to non-responders to increase the back-end conversion rate. Overall, AGI achieved a 90% conversion rate for this initiative.

To help you improve your products and services, Americall also offers a robust platform that enables in-depth analysis of your customers’ valuable input. We capture, track, measure and organize meaningful information about your products and services early in their life cycle and then feed this knowledge back to your product managers and engineers for thoughtful consideration in making improvements.