To provide clients assertive results, Teleperformance cares about all stage of the project since the beginning.
OPTION 1: The client defines keywords;
OPTION 2: Teleperformance conducts a mapping exercise in order to identify the key words.
OPTION 1: Classify 100% of posts;
OPTION 2: Classify just a sample of data.
As soon as the classification is completed, it is necessary to check whether a configuration review is needed in order to delete out of scope references.
Teleperformance Standard Analysis
Defined as a word cloud generated from content monitored on social media. The higher the frequency of the word, the greater is its size in the cloud.
Individual analysis of each user classification on social media. They can be classified as either positive, negative or neutral.
Number of mentions in the period considered for analysis in social media based on all channels monitored.
Indicator that indicates top influencers based on what they speak about the brand / product in social media. It can be in a negative or positive connotation.
Analysis of social media channels utilized by consumers (Blogs, Facebook, forums, Twitter, etc.).
Qualitative analysis of entries made in social media.