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On Target

A predictive solution integrated with the customer service to improve the experience delivered through a better understanding of your customers.

OnTarget calculates the propensity by customer to a target behavior - allowing programs to proactively act anticipating customers needs.


How On Target works

Identify the best predictors, calculates the probability for a target  behavior and delivers an individual score to optimize efforts through proactive campaigns.



  • Optimize efforts and increase profitability

  • Enhance Up and Cross Selling strategies

  • Reduce Churn and provide a better knowledge about satisfaction and dissatisfaction drivers

  • Decrease Complaints with meaningful insights to improve customer experiences and to attract new customers