Redefining Healthcare in the New Normal

Strategic Insights

Mock Up Redefining healthcare in the new normal


The dramatic realignment of changing customer expectations, changing value sentiments, and lifestyle disruption prompted by COVID-19 has altered the way consumers purchase or use a service. For instance, in the healthcare industry, consumer outlook and views on telemedicine or virtual healthcare are slowly changing. Patients and doctors are now choosing virtual care over the traditional patient-doctor face-to-face interaction, the obvious reasons being overall safety and convenience.

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